Trend

The Trend report provides brands with a comprehensive view of their performance over time. It allows you to track key metrics and analyze trends, helping you make informed decisions about your marketing strategies.

Key Features of the Trend Page:

1. Date Range Selection:

   • You can specify a date range to focus on the time period most relevant to your analysis. The selected date range will adjust the data displayed below, allowing you to see trends over daily, monthly, quarterly, or yearly intervals.

2. Filtering Options:

   • Publisher Filter: Narrow down your analysis to specific publishers by selecting them from the dropdown menu.

   • Offer Filter: Choose to view data related to specific offers by selecting from the Offer dropdown menu.

   • Customize Filters: Click on the "Customize Filters" button to select additional criteria for filtering your data. This helps you refine your analysis by focusing on specific aspects that matter most to your brand.

3. Trend Breakdown:

   • The data is presented in a tabular format, allowing you to review performance metrics across different time intervals:

     • Daily: View trends on a day-by-day basis.

     • Monthly: Analyze performance by month to spot longer-term trends.

     • Quarterly: Track quarterly performance to assess seasonal trends.

     • Yearly: Understand the broader annual trends affecting your business.

4. Key Metrics Displayed:

   • Date: The specific date or time period for the data.

   • Sales Amount: The total sales amount generated during the selected period.

   • Commission: The commission earned by your partners during the selected period.

   • Clicks: The number of clicks that led to the sales.

   • Conversion: The number of successful conversions resulting from the clicks.

   • CR (Conversion Rate): The percentage of clicks that resulted in conversions.

   • AOV (Average Order Value): The average value of orders placed.

   • Void: The number of voided or canceled transactions.

5. Exporting Data:

   • You can easily export the data displayed on the Trend page by clicking the "Export" button. This allows you to further analyze the data offline or share it with other stakeholders.